Integration of Multiple Brands
Overhead, Inc. has grown its line of product offerings to include lots more than the overhead garage doors the company was founded on. Fireplaces, windows, doors, roofing, and outdoor patio and deck products are all now part of what Overhead can provide to homeowners and businesses. Upon extending their product line, the company added top brand names in each of its new categories and felt it critical to create a comprehensive new website. The S+T team stepped in and provided a shopper-friendly, cross promotional and integrated experience while allowing each top brand name to exist within their own Overhead space.